MSGM Ties Up With Milanese Historic Pastry Shop Gattullo

MILAN — Passing by the historic Pasticceria Gattullo pastry shop here, one might notice a tweak to its old-school banner: a MSGM logo rendered in the same italic font stands next to the location’s original one. In the latest of its roster of collaborations, the fashion brand founded by Massimo Giorgetti has tied up with the landmark food destination nestled in the Porta Lodovica area — a stone’s throw from Milan’s Navigli canals — on a pink and black-hued capsule collection dropping just in time for the holidays. Launching Tuesday, when a special aperitivo event will be hosted at Gattullo to mark the partnership, the range includes T-shirts, bowling shirts, sweaters, hoodies, a velvet cap and even a scrunchie bearing…

Source: WWD
Categories: Recreation, Food, Shopping, Weddings, Dining Guides, Home, Homemaking, Confectionery, Business