Bizman Behind Infomercial Drugs Had Taste for the Luxe Life

Jason Cardiff was a hands-on type of boss. The CEO of Redwood Scientific Technologies seemed to always be in the Upland, California, office, offering random compliments to staffers and sharing tips on how to sell the dissolvable oral film strips the company claimed were a remedy for smoking cessation, sexual dysfunction, and other health issues. “He had a romantic view when it came to selling,” Ryan Henry, who worked for Cardiff for two years, told The Daily Beast. “He was a good salesperson and taught me how to appeal to emotion when making a sale.” “Maybe that idealistic view is what got him in trouble,” he added. Federal authorities take a different view. They say Cardiff, who is set to…

Source: The Daily Beast
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